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Sandrina Teixeira

Full Member

Sandrina Francisca Teixeira is Professor of Marketing at Porto Accounting and Business School, of Instituto Politécnico do Porto. She has a Ph.D. in Marketing and Advertising from the University of Vigo. Her main research areas are marketing, digital marketing, digital communication, e-commerce, and consumer behavior. She is the author and co-author of several indexed scientific publications. She was the director of CEOS.PP and coordinates the research line of Marketing Strategies and Digital Communication. She organizes the annual Digital Marketing and Branding Workshop at the International Conference on Marketing and Technologies - ICMarkTech and other international events. She is a member of the Scientific Council of indexed international journals.

Fotografia do investigador
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Projects

Digital Incubator

TaClaro – Valongo

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